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Take advantage
of these 9 tips to optimize your Armadillo E-mail opt-in e-mail campaign!
1. The subject line is the most important part of your e-mail message.
Create a powerful subject by combining an action phrase with a response-boosting
incentive.
Examples: Take our quick survey and win!Get $10 off your favorite music!
2. The Armadillo E-mail header identifies your email message from Armadillo
E-mail and includes easy unsubscribe instructions guaranteeing that your
emailmessage reaches only interested prospects.
3. Personalize your email message to your audience's interests, needs,and
the benefit of responding to your offer.
Example: Take our fast 3-minute survey now and you'll automatically
be entered to win a $200 gift certificate to spend on your favorite books,
music, movies, games, and more!
4. Include a specific call to action.
Examples: - Take our fast 3-minute survey now at http://www.Armadillo E-mail.com
- Enter to win now at http://www.Armadillo E-mail.com: For more info, visit our
website at http://www.Armadillo E-mail.com
5. Use an incentive to boost response to your offer.
Powerful incentives include contests, sweepstakes, discount coupons, free
trials, free gift with order, free shipping, and free email newsletters.
6. Make your offer time-sensitive to create urgency and get prospects
to act now.
Example: Hurry, this special $10 discount ends at midnight on Friday,
December 19th!
7. Add impact with power words like free, win, discover, new, bonus,
special, save and easy.
8. Keep your email message short (15-20 lines maximum) and easy to read
by limiting paragraph length to 4-6 lines.
9. Make it easy for prospects to respond to your offer by including a
prominent, direct link to your web site with more details about your offer.
Example: Take our fast 3 minute survey now at http://www.Armadillo E-mail.com
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